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The First Treat-Popping Dog Camera, Furbo, Launches to Let Parents and Pups Stay Together Anywhere
Apr 25, 2016

Tomofun, the company dedicated to bringing joy and innovation to pet lovers around the world, is excited to announce the presale launch of its first product, Furbo – the world’s first treat-popping dog camera. Designed to help dog parents care for their pups in real time all the time, Furbo is the first dog camera to include a treat-popping feature, which allow pups and parents to play from anywhere – relieving parents’ concerns about their dogs being home alone.

“As a dog parent, the hardest part of my day used to be the moment I would leave for work and hear my dog crying. Other solutions allowed me to watch what he was doing remotely, but didn’t allow me to truly interact with him or to help keep him occupied during the day when he was lonely,” said Furbo Co-founder Maggie Cheung. “We created Furbo out of our personal need as dog parents, and we can’t wait to give other dog moms and dads the same ability to stay close with their furry loved ones from anywhere.”

Furbo is the first dog camera designed with an interactive treat popping system, to allow parents and pups to play from anywhere. Parents can simply take their dog's favorite rounded treats, drop them into the top, and watch as their pup chases the treat through the air.

"Pet technology is an emerging industry, and we’re proud to be introducing a new kind of product that not only is the first of its kind, but truly changes the way we interact with our pets when we’re away from them. We’re very excited to get this product into the hands and paws of our users, and are well-positioned at the forefront of this growing industry" said Victor Chang, CEO of Tomofun.

Designed with the input from over 5,000 dog parents, vets, and dog trainers, Furbo is made specifically to suit the needs of dogs, and includes barking alerts so parents can know when their pup is in distress, a clicking sound proven to create positive associations for training, and a blue and yellow light scheme - tailored to a dog’s visual capabilities.

Furbo is available for presale now on Indiegogo with a goal of $50,000. The device is available for pre-order for $99.  For more information, please visit: https://igg.me/at/furbo-smart-pet-camera.

To view the media kit, click here.

Product Features:

  • Dog Specific -- distinctly designed with a dog’s needs in mind
  • HD Camera + Night Vision -- 720p HD camera features a 120° wide-angle lens, 4x digital zoom and infrared LED night vision for monitoring and clear pictures and videos
  • Two way audio -- Crisp, built-in speaker and ultra-sensitive microphone, to both hear and speak to dogs and give them the comfort of a familiar voice throughout the day
  • Treat Popping System --  Simply pop off the lid, drop in your dog's favorite treats, and with the touch of a button on your app you can play with, and reward, your furry friend at home
  • Barking Alerts -- delivers push notifications to your smartphone letting you know if your dog is barking so you can soothe them in real time
  • Mobile App Connectivity -- WiFi and Bluetooth capabilities, compatible with both iOS and Android, provides access from your smartphone, tablet, or Apple Watch.
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    About Tomofun: Founded in 2014, Tomofun is the pet technology company dedicated to bringing joy and innovation to pet lovers around the world. Tomofun’s first product, Furbo - the world’s first treat-popping dog camera - is available for presale now on Indiegogo platform, and creates a simple way to let dog parents and their furry loved ones always be together. The company is headquartered in Seattle, WA with offices in Taiwan and Japan. For more information, visit www.furbo.com.

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